📜 Quest Log
Active & Completed Quests
Each engagement was a mission — with clear objectives, strategic tools, and outcomes that shaped the journey.
Quest #000
★ Legendary
V
Feb 2019 – May 2025 · Austin, TX
Platform Manager / Product & Lead UX Designer
Designed the AI layer across Visa's commercial platforms: a predictive fraud/compliance system with full explainability, a conversational assistant with a built-in correction loop, and the VisaNet-scale data pipeline feeding both. As Copilot Ambassador, tested and helped improve Visa's enterprise AI knowledge base with Microsoft.
Predictive Analytics,Explainable AI,Conversational UX,Response Feedback & Correction,Fraud & Compliance,Data Pipeline Design,Context Engineering (proto-MCP),Hallucination Recovery,Prompt Engineering,B2B Fintech
🏆 Explainable fraud-detection system shipped · Conversational AI with a built-in correction loop · VisaNet-scale data pipeline designed · Real hallucination fixes fed back to Microsoft
Quest #001
Completed
V
Sep 2022 – May 2025 · Austin, TX
Senior UX Designer
Rethought Visa's commercial platform from the ground up — scalable vertical navigation, forms governance, white-label feature, and payment controls simplification, all aligned to Visa's Nova design system.
AI/ML UX,B2B Fintech,Navigation Systems,Design Systems,DesignOps,White-labeling,Forms Governance
🏆 50% faster design-to-eng delivery · 40% onboarding time reduction · 25% design system adoption increase.
Quest #003
Completed
C
Oct 2020 – Nov 2022 · Austin, TX (Remote)
Senior UX Designer — UX Lead
Full redesign of CSAA's Mobile MyPolicy payment and AutoPay flows for iOS and Android. Simultaneously owned the company-wide UX Governance initiative — guidelines, component frameworks, Confluence docs, and team education workshops.
Mobile UX,iOS,Android,Mobile-First,Design Systems,UX Governance,Insurance,Behavioral Design,Agile
🏆 +50% AutoPay enrollment · Full design system rollout · Org-wide UX governance established
Quest #004
Completed
S
Oct 2020 – Nov 2022 · Austin, TX (Remote)
Senior UX Designer
Gamifying Driving Behavior: Translated raw telematics sensor data into clear, motivational driving feedback. Designed behavior-change loops, privacy-first data transparency, and a fully responsive marketing landing page for the UBI insurance app.
Mobile UX,Telematics,UBI,Behavioral Design,Gamification,Privacy-First.iOS,Android
🏆 Up to 20% insurance discounts unlocked for users · 4-star rated app
Quest #005
Completed
V
Feb 2019 – Sep 2022 · Austin, TX
Platform Manager / Product & UX Designer
Unified Visa's commercial services — Intellilink, Spend Clarity, and VBSE — into a single user-centric ecosystem. Designed AI-powered recommendation engines and scalable governance models.
UX Strategy,Service Design,Product Design,AI Recommendations,Agile,Workshops,B2B
🏆 29% commercial volume growth in 2022 — one of Visa's strongest revenue years on record.
Quest #006
Completed
Vz
Jun 2018 – Feb 2019 · Colorado Springs, CO
UX Lead
Change Management: Unified Verizon's wireless and landline field service workflows into one Change Management product. Led on-site user research with field technicians, architected the UX, and built a reusable UI component library on Bootstrap/React.js.
Enterprise UX,Telecom,Internal Tools,Information Architecture,User Research,React.js,Bootstrap,Agile
🏆 Service requests: 15–60 min → 7–12 min · Fulfillment: 60–180 min → 15–30 min (83% reduction)
Quest #007
Completed
K
Oct 2016 – Jun 2018 · Monterrey, MX
Senior UX Designer
Enterprise .NET Application Redesign: Redesigned Keytia's legacy .NET enterprise applications to be responsive and accessible. Led cross-functional Agile/Scrum team through full design lifecycle — research, wireframes, user flows, and prototypes.
Enterprise UX,.NET,Responsive Design,Wireframing,Prototyping,Agile/Scrum,Adobe XD,Bootstrap
🏆 Fully responsive across all devices · Streamlined user flows · Stronger design-dev alignment
Quest #008
Completed
N
Oct 2016 – Jun 2018 · Monterrey, MX
UX & UI Designer / Content Strategist
Persona-Driven Campaign & Digital Presence: Built Novalan's entire digital presence from zero. Developed buyer personas driving a full marketing campaign, designed conversion-optimized landing pages, and managed SEO, social media, and server administration.
UX/UI Design,Buyer Personas,Landing Pages,Content Strategy,SEO,Social Media,Joomla,WordPress
🏆 Full digital presence built from scratch · Persona-aligned content strategy · Boosted engagement & conversions
